

Website Design
Skoolam is more than just an NGO; it’s a heartfelt initiative aimed at making education accessible to children in need. My vision was to create a doorway for people who believe in change, providing a platform that speaks directly to their desire to make a difference. Designed to build trust, ensuring that people feel confident that they are contributing to a genuine and impactful cause.
Every element of the design was created to resonate with the organization’s purpose, reflecting their message of hope and empowerment while inviting visitors to become part of a meaningful journey.
My Role
Website Design, Content Strategy, Visual Design
Tools
Adobe Illustrator
Figma
Duration
Mar - May 2024 (3 month)
Understanding the NGO's Vision
Conducted discussions to understand Skoolam’s mission, target audience (donors, volunteers, and educators), and long-term goals.
Identified the need for a design that fosters trust while inspiring action.
Key Challenges
Balancing emotional storytelling with professional representation to instill trust among potential donors.
Structuring content for a new NGO with limited resources and a developing portfolio
Key Features
Impact Storytelling: Highlighted Skoolam’s mission and success stories through engaging content and visuals.
Donation Integration: Easy-to-access donation options to encourage immediate action.
Volunteer Outreach: A dedicated section to recruit volunteers and engage supporters.

Reflection
Collaborating with Skoolam to build their online presence was a rewarding experience, allowing design to become a bridge between their mission and the people who support it. The website serves as a powerful tool for storytelling, community engagement, and fundraising, setting a solid foundation for Skoolam's growth in the years to come.